Hyundai Motor America has signed a six-year contract extension to serve as the game’s title sponsor through 2019.
Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through almost 800 dealerships nationwide. All Hyundai vehicles sold in the U.S. are covered by the Hyundai Assurance program which now includes the 5-year/60,000-mile fully transferable new vehicle warranty and Hyundai’s 10-year/100,000-mile power-train warranty.
Corporation (MPC) is a large- scale, geographically-diversified and highly-integrated refining, marketing and midstream company. MPC is the nation’s largest refiner, with a crude oil refining capacity of more than 3 million barrels per calendar day in its 16-refinery system. MPC’s
high-quality, nationwide retail and marketing business includes approximately 3,900 company-owned and -operated stores and 7,800 branded locations. MPC owns the general partners of MPLX LP and Andeavor
Logistics LP, two strong, customer-focused midstream
master limited partnerships.
FirstLight Federal Credit Union is the official sponsor of the FirstLight Federal Credit Union Sun Bowl Thanksgiving Parade. This year will mark the 81st anniversary of the El Paso tradition and it’s the largest attended single-day event in El Paso. The parade runs along Montana Avenue and takes place on Thanksgiving Day. Since 2005, FirstLight Federal Credit Union’s sponsorship helps cover all the costs in putting on the event – everything from security and police to street cleaning.
FirstLight Federal Credit Union is a community financial cooperative dedicated to helping families achieve financial security by providing accessible products, services, tools and education.
WestStar Bank is the title sponsor of the WestStar Bank Don Haskins Sun Bowl Invitational. It’s the nation’s oldest collegiate holiday basketball tournament and this year will mark its 56th edition. The event began in 1961, when Don Haskins was in his first year as the head coach at UTEP. He led the Miners to 23 tournament titles and this year organizers are proud to rename the event in honor of his legacy.
WestStar Bank is a full-service financial institution and El Paso’s largest, locally-owned community bank with assets of more than $800 million.
2018 will mark the 51st telecast of the Hyundai Sun Bowl game on CBS. It is the second longest-running sports program on CBS behind the Masters.
Academy Sports + Outdoors sponsors the Academy Sports + Outdoors Sun Bowl International Soccer tournament. It is the largest participated event in El Paso with 3,000 children playing among approximately 150 teams in a weekend-long soccer tournament. The sponsorship helps cover the cost of organizing and hosting the tournament.
Academy Sports + Outdoors is one of the nation’s largest sporting goods retailers, operating more than 100 stores across the United States with two in El Paso.
1996 – 1998: It all started with an idea
In 1996, Kevin Plank, a 23-year-old former University of Maryland special teams captain, turned an idea born on the football field into a new industry that changed the way athletes dress forever. Back in his playing days, Plank hated having to change his sweat-soaked cotton T-shirts over and over again during two-a-days. Knowing that there simply had to be something better, he set out to create a solution.
Plank named his new company Under Armour, and after extensive research on the athletic benefits of synthetic fabrics, he designed the first Under Armour HeatGear® T-shirt, which he named the #0037. Engineered with moisture-wicking performance fibers, the shirt helps keep athletes cool, dry, and light in the most brutally hot conditions.
Working from his grandmother’s basement in Washington DC’s Georgetown neighborhood, he traveled up and down the East Coast selling his revolutionary new product out of the trunk of his car. By the end of 1996, Plank made his first team sale, and Under Armour generated $17,000 in sales.
In 1997, Under Armour introduced the now-famous ColdGear® fabric, which keeps athletes warm, dry, and light in cold conditions, and then the AllSeasonGear® line, which keeps athletes comfortable between the extremes.
By the end of 1998, Under Armour outgrew grandma’s basement and moved to an all-new headquarters and warehouse in Baltimore
Huntleigh Technology Group
Jobe Materials, L.P.
Sun Bowl Association
4150 Pinnacle Street
El Paso, Texas 79902