Date: Thursday, November 23, 2017
Parade Theme: American Folklore
Grand Marshal: WWII Veterans
Review Stands: Tickets will be available at a later date at the Sun Bowl Association Office & all Circle K Stores and FirstLight Federal Credit Union branches for $10.00. NEW LOCATION of the review stand is at 1600 Montana (Emergence Health Network).
Step off Time: 9:45 a.m. (MST)
Parade Route: Montana Avenue; beginning at Ochoa and ending at Copia (2.7 miles)
Anticipated Units: 100 units including floats, giant helium balloons, equestrian units, clowns, marching bands, drum and bugle corps units, dignitaries, celebrity Grand Marshal, and a wide variety of specialty units from Mexican / Indian dancers to military ceremonial units.
Television: Live coverage of the Parade on local affiliate television KTSM Channel 9 (NBC). – Television coverage starts at 10 a.m. (MT).
Anticipated Crowd: Spectators line Montana each Thanksgiving morning to watch the largest community event in the Southwest.
81 Years of Parade History: The El Paso Downtown Lions Club organized the Parade in 1935. The parade was held on New Year’s Day from 1936 until 1978 when the event was rescheduled for Thanksgiving Day. The holiday pageant is planned, coordinated and produced by volunteer efforts and draws an annual crowd of over 250,000 spectators. The Sun Bowl Parade is the largest community event in the west Texas, New Mexico and Mexico area and brings together service clubs and civic organizations as well as all sectors of business and industries within the community.